Donor Acquisition Is Expensive. Why Not Reconnect Instead?

Reactivating past members and supporters is one of the most overlooked growth strategies in the nonprofit world.

on

Aug 7, 2025

Finding new supporters costs time, money, and effort. But what about the people who already know you?

Reactivating past members and supporters is one of the most overlooked growth strategies in the nonprofit world. It’s also one of the most effective.

Why Reconnection Works
  1. These individuals are already familiar with your mission

  2. They’ve given time, attention, or money before

  3. They often just need a reason to return

But many nonprofits don’t follow up — not because they don’t care, but because they’re overwhelmed.

Let Vitalcy Handle It

Our platform segments your existing base and automatically:

  1. Sends timely, relevant touchpoints

  2. Re-engages with personalized content

  3. Tracks reactivation and response trends

No extra hours. No added staff. Just results.

Find out how Vitalcy reactivates former members automatically.

Build financial stability without lifting a finger.

Experience automated relational fundraising that drives real change.

Build financial stability without lifting a finger.

Experience automated relational fundraising that drives real change.

Build financial stability without lifting a finger.

Experience automated relational fundraising that drives real change.